How Data Can Ruin Your Conversion Optimization Strategy

We conversion optimizers are in love with data. So much in love that it can skew our strategy or mislead us into thinking we don’t need one. Data serves a purpose. All those statistics, analytics, reports, and numbers are intended to drive at something deeper and more enduring, which, in turn, enables the holistic optimization […]

The post How Data Can Ruin Your Conversion Optimization Strategy appeared first on The Daily Egg.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s